I see two dramatic forces operating in the world.
On the one hand people are very interested in what their interests are and the global internet has facilitated that.
And on the other hand people are very interested in what their neighbours are getting up to and the global internet has facilitated that too.
We’ve always had these two forces going on.
Which way the needle is pointing is indicative of the level of fear within a culture that dictates what we’re using the global internet for.