Today I finished reading “Winnie-the-Pooh” by A. A. Milne
Re-read actually, because you don’t appreciate the art and the stories and the characters when you are six years old and nostalgia (even for a few years ago) is a powerful force.
Nostalgia is a powerful force if you do any kind of product marketing.
Evoking a simpler time, or harkening back to an earlier point in someone’s life, especially their childhood or adolescence (their formative years?) is a huge marketing lever you can use to sell products.
And I think I just had an epiphany of how to sell my video games.